Your spec, enforced
Qualification questions, postcode and state coverage, homeowner and property filters, and exclusions are built into the funnel, not cleaned up afterwards.
Performance lead generation · UK · US · Canada
High-intent demand,
built at scale.
Blue Bench Media is a performance media company. We fund the media, produce the creative in-house and deliver qualified leads to buyers in insurance, home improvement and consumer services across the US, the UK and Canada.
$16.6M+Google Ads media deployed since 2023
763K+Leads and sales generated
$1.8MMedia deployed in September 2026 alone
12,600+Ads launched since July 2026
Media we buy every day
Google SearchYouTubeDemand GenPerformance MaxMetaOutbrainNewsBreakNativeDisplay
01 / Who we are
Most lead sources are a black box. We own every step from ad to CRM, so you see exactly where each lead came from.
We carry the media risk
We buy the traffic with our own capital. You pay for leads that meet your spec, not for clicks, impressions or promises.
Creative is our edge
Our in-house studio writes, produces and tests new ad concepts every week, so volume doesn't stall when an angle tires.
Founder-led, operator-run
You deal directly with the people buying the media. Caps, pacing and quality decisions happen the same day.
02 / Markets
Two core markets. One operating system.
The UK and the US are where we focus. The same creative engine, tracking stack and compliance process also runs our programmes in Canada, Europe and Australia, localised down to the region and state.
United KingdomGBP · England · Scotland · Wales
UK lead generation
A proven track record in solar and glazing enquiries for installers and lead-generation groups, now expanding into motor, motor finance claims and legal.
- Solar & battery
- Windows & doors
- Double glazing
- Motor & car finance
- Motor finance claims
- Legal & claims
United StatesUSD · All 50 states
US lead generation
Insurance, home services and e-commerce at national scale, with state-level creative and landing pages.
- Auto insurance
- Home insurance
- Life insurance
- Concealed carry
- Home services
- E-commerce
Also running
CanadaLife insurance lead generation
25,000+ buyer-confirmed life insurance leads in 2026, delivered inside a distribution partner's daily caps.
EuropeE-commerce launches
Localised product campaigns in Germany, France, Italy, Switzerland, Austria, Spain and beyond.
Australia & NZE-commerce launches
Direct-to-consumer product campaigns, part of 165,000+ orders across 15+ countries.
03 / For lead buyers
Built around the way lead buyers actually work.
Tell us your spec, your caps and your price. We handle everything upstream of your CRM, and show you exactly what's feeding it.
Validated before delivery
Phone and email verification, duplicate suppression and fraud screening run before a lead reaches your system.
Real-time delivery
Direct post, ping/post, webhook or CRM integration. Postbacks and returns reconcile against source automatically.
Full source transparency
Every lead carries its channel, campaign and creative ID. You see which ads feed your best customers, and so do we.
Your compliance, signed off
Creative, landing pages and consent wording go live only after your compliance team approves them, with consent captured against every lead.
Caps, pacing & dayparting
Daily and weekly caps, call-centre-hours scheduling and regional throttles, adjusted the same day you ask.
04 / How a partnership starts
From first call to full volume.
No long commitments up front. A capped test proves the source on your numbers before anyone scales.
- Step 01
Scope
Vertical, lead spec, geography, caps, price and returns policy agreed up front, in writing.
- Step 02
Integrate
We connect to your posting spec or CRM, send test leads and confirm postbacks end to end.
- Step 03
Controlled test
A capped test on a fixed budget. You judge contact and conversion rates; we judge acceptance and cost.
- Step 04
Scale
When the numbers hold, we add channels, creative and regions, and raise caps in steps you control.
12,600+Ads launched since Jul 2026
334Concepts tested since May
1,628Campaigns run
05 / The creative engine
Volume is a creative problem. We solved it.
Lead volume stalls when creative fatigues. Our studio pairs direct-response strategists with an AI production pipeline, so a new concept goes from script to live test in days, and every one is judged on real spend, not opinion.
- 01Story-driven video adsCinematic, dialogue-led short films
- 02State & regional fleetsAll 50 states · every UK TV region
- 03UGC & presenter-led adsNative to YouTube and Meta
- 04Advertorials & landing pagesBuilt, split-tested, iterated
- 05Product VSLsFor e-commerce launches
06 / Results
Proof, not promises.
A selection of programmes we've built and scaled. Every figure comes from our own ad-platform and tracking data.
UK · SolarEngland · Scotland · YouTube
2,291 buyer-confirmed solar leads in eight weeks.
137Leads in a single day
770Leads in the peak week
UK · Windows & doors30+ postcode areas · Scotland · YouTube video
3,549 glazing leads, paced to each buyer's postcode caps.
96%Daily cap fill (20/day area)
127Leads in a single day
US · Auto insuranceAll 50 states · Demand Gen
101,808 auto insurance leads in a single month.
3,394Leads per day
327,000+Leads to date
07 / Trust & compliance
Compliance is part of the product.
Lead buyers carry the regulatory risk of every lead they accept. We treat that as our problem too, and we publish the standards we work to.
United KingdomUK GDPR & PECR
Consent wording set to your requirements and captured with every enquiry, timestamped and stored with the lead record.
United StatesTCPA-ready consent
Forms carry clear consent disclosures, written to your programme's requirements before launch.
DataCollected to spec
We collect what your lead spec requires and nothing more, and deliver it only over secure, authenticated connections.
StandardsPublished openly
Our privacy, data-handling, security and partner standards are public in the Blue Bench Media Trust Center.
08 / Careers
We hire people who think in hooks.
Ad concept strategists who can find the idea, write the script and stand behind the result. Our production engine builds and tests everything you write, so your ideas meet the market in days.
Partnerships · United Kingdom · United States · Canada
Scaling a lead programme? Let's talk.
Tell us your vertical, coverage, caps and target price. You'll speak directly with our founder, and we'll come back with a plan built around your numbers.