United Kingdom · Lead generation

UK lead generation for installers, aggregators & claims panels.

Validated enquiries across England, Scotland and Wales, generated on our own media, qualified to your criteria and backed by regional creative that speaks to homeowners where they live.

Discuss a UK programme UK results

CoverageEngland · Scotland · Wales

DeliveryReal-time API · ping/post

CommercialsCPL · CPA · revenue share

Track record5,840 buyer-confirmed UK leads

01 / UK verticals

Where we generate demand.

Each vertical runs on dedicated creative, landing pages and qualification logic, never a generic form with a different headline.

Solar & battery storageHomeowner solar PV, battery storage and combined installs.

Track record · relaunched Oct 2026

Our UK solar programme delivered 2,291 buyer-confirmed leads in eight weeks for national buyers, peaking at 137 in a single day. We relaunched in October 2026 with region-specific creative for each UK TV region.

Typical qualification

Homeowner confirmed
Property type and roof suitability
Postcode coverage filter
Monthly energy spend
Solar, battery or both
Installation timeframe

Windows, doors & double glazingReplacement windows, composite and bi-fold doors, conservatories.

Track record

Our glazing programme delivered 3,549 buyer-confirmed leads in eleven weeks, paced to each buyer's postcode areas and daily caps: 19.2 leads a day against a 20-a-day cap. Our creative is built around the homeowner's real triggers: draughts, condensation, energy bills and kerb appeal.

Typical qualification

Homeowner confirmed
Number of windows or doors
Material: uPVC, aluminium or timber
Property type
Postcode coverage filter
Timeframe to install

Motor & car financeCar insurance, car finance and vehicle-related consumer enquiries.

Now launching

Motor enquiries generated through search and video, using the same playbook behind our 327,000+ US auto insurance leads, qualified to your criteria and delivered in real time to your panel or CRM.

Typical qualification

Vehicle and driver details to spec
Insurance or finance intent
Postcode and age filters
Duplicate and fraud checks

Motor finance claimsPCP and HP commission claims.

Now launching

For FCA-authorised claims management companies and law firms. Journeys, disclosures and consent wording are built to your compliance team's sign-off before a single lead is generated.

Typical data captured

Agreement dates and lender
Vehicle and agreement type
Your eligibility rules
Enquiry or signed-client delivery

Legal & claimsConsumer legal and claims journeys for regulated panels.

Now launching

Consumer claims journeys built to your panel's rules: qualification questions, disclosures and consent captured exactly as your regulator and compliance team require.

Typical data captured

Eligibility questions to your spec
Regulated disclosures in-journey
Call-ready contact data
Consent record per lead

02 / How we work

We speak lead gen, not agency.

The terms that decide whether a source is worth buying are agreed before launch and reported on every week.

Valid enquiry

We agree what counts as valid before launch and price against it, not against raw form fills.

Returns

Invalid leads are returned and credited under an agreed policy, reconciled against source data.

Contact rate

We optimise creative and channels toward the leads your team actually reaches, not just volume.

Sit & sale rate

Share downstream outcomes and we steer spend toward the sources that sit, sign and sell.

Exclusivity

Agreed in writing before launch. Exclusive delivery is our standard offer to direct buyers.

Caps & pacing

Daily and weekly caps, working-hours dayparting and regional throttles, adjusted the same day.

03 / Regional coverage

Creative built for every UK region.

We localise video and landing pages to each UK TV region, so a homeowner in Leeds sees a different ad from one in Cardiff. Northern Ireland on request.

LNLondon

SESouth East

EEEast of England

MDMidlands

SWSouth West

NWNorth West

NENorth East

YHYorkshire

SCScotland

WAWales

04 / UK results

UK programmes, in numbers.

Weekly figures from our ad-platform and tracking data. Buyer names are withheld.

British semi-detached home with solar panels on the roof

UKSolar

United Kingdom · Solar lead generation

2,291 buyer-confirmed solar leads in eight weeks.

Client typeNational UK solar lead buyers

CoverageEngland · Scotland

ChannelsYouTube · Performance Max

The brief

National buyers needed homeowner solar enquiries across England and Scotland, inside each buyer's coverage and volume limits, with lead quality proven before budgets scaled.

What we did

Ten campaigns, split by buyer and by country, ran video-first on YouTube into homeowner advertorials that warmed the visitor up before handing them to the buyer's form. A lead counted only when the buyer's own system confirmed it by postback, so we optimised toward leads the buyer accepted, not raw form fills.

The numbers

2,291Buyer-confirmed leads

137Leads delivered in a single day

770Leads in the peak week

42Average leads per day, launch to close

10Buyer-specific campaigns, split by buyer and country

8 wksFrom launch to 2,291 leads

Weekly solar leadsLeads / week

Source: Google Ads campaign data for UK (GB) campaigns. Leads are counted only when confirmed by the buyer's postback.

Victorian terraced house with new double-glazed sash windows

UKWindows & doors

United Kingdom · Windows & double glazing

3,549 glazing leads, paced to each buyer's postcode caps.

Client typeUK home-improvement lead buyers

Coverage30+ postcode areas · Scotland

ChannelsYouTube video

The brief

Buyers each covered different postcode areas, from London and the South East to southern England, South Wales and Scotland, with strict daily caps per area. Volume had to fill each cap without spilling outside it.

What we did

We built a campaign per buyer area and wrote the cap into the campaign itself: 10 a day across 24 London and South East postcode areas, 20 a day in another, 50 a day across seven southern England areas. Homeowner-trigger video creative (draughts, condensation, energy bills) fed the buyer's form. Where caps applied, the caps set the volume, not our supply.

The numbers

3,549Buyer-confirmed leads

96%Cap fill: 19.2 a day against a 20-a-day cap

94%Cap fill: 9.4 a day against a 10-a-day cap

127Leads delivered in a single day

49Average leads per day, launch to close

30+Named postcode areas covered, plus Scotland

Weekly window & door leadsLeads / week

Source: Google Ads campaign data for UK (GB) campaigns. Leads are counted only when confirmed by the buyer's postback. Cap fill = average daily leads on active days divided by the area's daily cap.

Car keys resting on car finance paperwork on a kitchen table

05 / Experience

Built by operators who know the UK market.

Our UK solar and glazing programmes generated 5,840 buyer-confirmed leads across England, Scotland and Wales, peaking at 208 in a single day. We relaunched UK solar in October 2026 with regional creative for every UK TV region, and we are now launching motor, motor finance claims and legal.

Homeowner-first creative tested across UK regions
Qualification logic matched to installer and panel criteria
Consent wording and disclosures to your sign-off
Weekly source-level reporting against your outcomes

Partnerships · United Kingdom · United States · Canada

Building volume in the UK? Let's talk.

Tell us your vertical, postcode coverage, weekly cap and price per valid enquiry. We'll come back with a test plan and creative for your approval.

Start a conversation brendan@bluebenchmedia.com